First, Longmai values​​:
The leaders of a harmonious society
Yizhuanduoneng a leader
Tom and leaders
 
Second, longmai people's outlook on life:
Hard life, quality first; creative life, joy;
Activities of life, health first; loving life, personality;
 
Third, the the Longmai motto:
Loyal man, and trustworthy to do things; Benniao first, hard-working life;
Flexible around; proud not carried away, nutation not frustrated.
 
Fourth, the the Longmai goal:
Creating "hot springs Kingdom, the per capita output value of 30 million, with a per capita wage of 40,000.
 
Fifth,Longmai enterprise spirit:
Identification of New Year, high standards and strict requirements; thrift dedication, hard work ahead;
Weal and woe.
 
Sixth, longmai operates the New Year:
Tree personality, brand tree, tree characteristics, tree banner.